Synapse Group, Inc.

Synapse Group, Inc.
Synapse Group, Inc. is the leading independent provider of customer acquisition and management services for publishers of consumer magazines in the United States. Our distribution channels are built upon networks of affinity marketing partners, including some of the most recognized brands in the United States. We enable our affinity-marketing partners to use magazines as a marketing tool to add value to their customer relationships.

We pioneered and patented a unique subscription system that greatly improves the magazine subscription experience. Our multi-publisher continuous service subscription system, which replaces traditional fixed-term subscriptions with more enduring and more customer-friendly, open-ended subscriptions, is one of the key innovations of our business.

We have developed numerous non-traditional channels by taking advantage of new technologies and new media opportunities. Our distribution channels comprise:

At a Glance

Synapse Group, Inc. is a wholly-owned subsidiary of Time Inc.

Based in Stamford, CT

Founded in 1991

Over 250 Full-Time Employees

Currently markets over 1,000 consumer magazine titles, including most of the 100 largest titles and over 200 business and trade publications.

Markets through relationships with credit card issuers, consumer catalog companies, commercial airlines with frequent flier programs and Internet businesses.

Markets subscriptions online at www.magazineoutlet.com and www.freebizmag.com.

Credit Card Issuers--We market consumer magazines and other subscription-based services and merchandise to the customers of credit card issuers via credit card billing statements and direct mail programs.

Consumer Catalog Companies--We market consumer magazines and other subscription-based services to customers of catalog companies at the time those customers order merchandise over the telephone.

Airline Frequent Flyer Programs--We market consumer magazines and other subscription-based services to members of leading commercial airline frequent flyer programs by allowing members to redeem their mileage for subscriptions.

Internet Businesses--We have developed multiple Internet-based marketing strategies that build on the strength of our off-line marketing model and help Internet marketers create more value from their website traffic.

Get magazines 3 months RISK FREE!	FREE business magazines	Premier bonus items